Kids Fashion


I have always had a preference for cashmere – soft, warm and luxurious. They have been a favourite of mine to dress my son in since his birth in August 2010.

Luckily for everyone, the children’s clothes industry can welcome a new cashmere label, Rock the Goat, who strike a perfect blend between Scandinavian cool and Italian luxury.

Rock the Goat was founded by Malin Lundberg Müller and AW 15/16 will see Rock the Goat launch their very first collection of delicate sweaters, cardigans, hoodies, ponchos and accessories, which are as playful as they are versatile, as classic as they are simple, and the colours are comforting and fresh.

The designs are quite traditional but all have an element of fun, whether it be a different colour on the bottom or a small print of a cat, a little something to make you smile and their passion and desire for quality sees their entire collection made near Florence,Italy.

We are thrilled to see more Children’s clothing made of 100% cashmere. It feels just as good as it looks and your children will both love the way it looks and feels and with Rock the goat launching twice yearly collections all our bases are covered.

My favourite? The poncho! What’s yours?

For more information, please visit

Note: You will find Rock the Goat at the Pitti Bimbo in Florence 22-24 January

Rock the goat

Rock The Goat

Rock The Goat

Rock The Goat

Rock The Goat

Kids fashion