Launched in 2008, Italian brand MSGM is the work of innovative designer Massimo Giorgetti, and since it’s inception the brand has steadily gained success in Europe and the United States.
Although originally focusing on clothing for adults, the children collection appeared a bit later featuring the same trademark designs exhibiting passion and richly influenced by Indy rock and contemporary art.
MSGM kids combine impeccable design, impressive prints and a forward looking style, coupled with bright colours, floral prints, and animal patterns to deliver a wonderful rich collection.
Much like it’s Rock influences the main feature of the Italian line focuses around the logo of the brand and besides a strong and exciting design ethic, the company is known for using natural fabrics like 100% cotton, wool, denim, silk, leather and chiffon materials, providing children with maximum comfort.
MSGM kids is available for boys and girls, aged 1 month to 14 years old.
Shop the MSGM kids SS17 collection at Childrensalon or over at Melijoe.